START AMAZON FBA

The Definitive Guide

[Amazon FBA From Any Country In the World]

Are you a real-time business person or a newbie looking for the best way to earn from Amazon?

We’ve got you covered.

With our detailed Amazon FBA guide, we intend to show you practical steps to start earning in seven figures while shooting off with as low as $700.

Our ultimate FBA guide covers the overview of Amazon, principles you must apply if you wish to excel, and the pitfalls you must be mindful of both on your end and that of Amazon to maintain a continues growth in short and long-term.

Contents

CHAPTER 1

Best Business Opportunity with Amazon FBA

CHAPTER 2

How to Scale Amazon FBA Business

CHAPTER 3

Scaling 7-Figure Principles with Amazon FBA Business

CHAPTER 4

Common Amazon Business Setup Questions That Many New Sellers Have

CHAPTER 5

Which Marketplace do you choose?

CHAPTER 6

Seller Center Overview and Requirements

CHAPTER 7

Payoneer and World First

CHAPTER 8

Seller Central Critical

CHAPTER 9

19 Easy steps To Setup Seller Central Account

CHAPTER 10

Seller Central Review and Suspension Scenarios
CHAPTER 1:

Best Business Opportunity with Amazon FBA

What we are Covering

  • Why is this the best model for your business?
  • How does Amazon FBA business work
  • Why Starting with Amazon FBA?
  • The bigger picture of what you are creating through FBA

Amazon is today’s leading retail platform with lots of opportunity for buyers and sellers. The platform continues to grow and create a better avenue for marketers to meet the needs of their buyers and financial goals. It is no wonder many sellers and buyers have come to know Amazon as a valuable source to get what they seek. Today we are going to look at why this retail platform is the best place for you to run your e-commerce business.

Why is This The Best Business Model for Your?

Fulfillment by Amazon (FBA) business model can be operated and started from any part of the world.

This FBA model is based on business strategies and principles that have been proven over time to build a real business. At the end of the day, you have yourself an asset to sell for huge returns while still making loads of cash from it. There is no technical knowledge required, and you get the best out of current business trends in the eCommerce field.

How Does Amazon FBA Business Work

  1. It starts with You
  2. Then your supplier
  3. Customers
  4. And at the center of it all: Amazon

You, as the eCommerce business owner, is the first and primary factor.

You do the product selection and the building of your brand. If you are not the manufacturer of your product, then there is the supplier who will manufacturing your product and then ship to Amazon under your request.

Customers will ordering after arriving your product in Amazon store.

Amid all these steps and possibilities sits amazon.

Amazon takes care of:

  1. Storing the products
  2. Strategizing best ways to get your goods to customers (customer fulfillment)
  3. Retrieving your payment from customers
  4. Handling returns
  5. Taking care of customer service
  6. Marketing your product through various paid adverts, SEO, and retargeting.
  7. Finally, handling the transfer of funds to you.

Why Starting With Amazon FBA?

Amazon has great financial potential for all e-traders.

The firm’s sales grows significantly MORE each year, as shown by Statista.

Amazon was able to garner over $232 Billion of 2018. This means that the platform has significantly more room to grow and can help other businesses achieve their dreams.

Their fulfillment centers are over 200 in the world and are expanding yearly while featuring a valuable support system for online traders.

Is this only About building an Amazon Business?

In simple terms, No.

As a business owner who sells products, Amazon is the best place for you to start from if you want rapid growth.

However, it isn’t all we are looking at. What we want to help you achieve is building a brand that goes beyond selling your products.

With us, your brand will become extensively valued, bringing in huge profits and having a significant financial value when you decide to sell.

Building your business into an Asset

There are three crucial factors at play when it comes to transforming your e-commerce business into an asset. They are:

  1. Time
  2. Money
  3. Execution

These three factors work hand-in-hand in ensuring your business grows into an asset. It is essential to deploy and excel in these three accurately. However, even when you fail in one, the other two can compensate.

A Hypothetical Example Towards Growing Your Business As an Asset

Let’s say you:

  • Put in work for 180 Hours
  • You invest +$7000 in capital
  • You deploy a High Level of Execution

You should be able to get $25,000/month in Profit.

Now, to get your business worth as an asset, we can multiply your yearly profit with 3.5, which should place your business at an $1,050,000 marketable price. You might be wondering how compensating works then.

Let’s say you lack money but have got the time and proper execution.

Then you can invest more hours, improve on your implementation, and still obtain the same outstanding results. If it is time you lack but have enough funds, then the same method is observed.

You invest more cash and adjust your execution for better results and still make huge profits. Hence, anyone can succeed.

Summary

In this modern age, you can’t afford to make that profit you dream of only by selling in a physical store. Amazon platform holds great potential in helping you achieve your dream growth since the firm continues to proliferate.

Here we are not just teaching you how to create a business on Amazon but building a brand that is a highly valued asset. With this, how successful and how fast you climb is determined by you-  your time, money, and planning.

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CHAPTER 2:

How to Scale your Amazon FBA Business

In this article, we explore critical and practical methods to help you scale your Amazon FBA business successfully.

After creating your Amazon account and perhaps making some profits, like many of us, you might get stuck with this question:

How can I scale my Amazon FBA business?

Today we are going to be looking at a comprehensive list of things you should do to get the profit and sales growth you are after.

What’s Your Core Goal?

The first thing you need to get it right, even before shipping or deciding a product unit, is to determine your core goal. You need to identify your real vision for an Amazon business. Ask yourself:

  • Do I want to use Amazon FBA as a solution to quit my daily job?
  • Am I after one big financial drop ASAP?
  • Am I just after creating a high business asset to pass down to another?
  • What do I want to do with my time other than work work work? Some travel, perhaps?

After identifying what your goal is, get a paper or your note app (somewhere to store your defined primary goal).

Now, do the following:

Write down your identified goal.

E.g.:

  1. My goal is to find a better alternative to quit my job and have more time to spend with family.
  2. I want to be able to make tons of money and live a flexible life where I can go camping and more.

What are the key business objectives?

With your primary goal identified, it is time to choose a business objective that meets your expectation. There are three key business objectives you can choose from:

  1. Cash Flow
  2. Cash Out
  3. Combined objective

Cash Flow

If you choose to run your Amazon FBA business with the cash flow objective, then it means your goal is to build a cash machine. For that to happen, you need to do the following:

  • Strengthen your sales
  • Maintain a good profit margin
  • Take some profit out
  • Reinvest the other part
  • Repeat this step continuously.

Cash Out

For the cash out objective, your goal is to make a massive fortune in one swing. To achieve that, you have to focus primarily on your sales volume, followed by profit. The following are the things to observe:

  • Keep strengthening your sales
  • Create a quick growth catalog
  • Reinvest all your profit
  • Continue like this till you get the amount you are after

Combined Objective

Here is where you get the best of both worlds. Running your FBA business with the combined objective means creating a cash machine with high potential for sales. To get this desired result, you need to:

  • Build sales strength
  • Create a slow growth catalog.
  • Reinvest most of your profit
  • Keep the remainder
  • Continue like this

Choosing Your Financial Goal

Now you have a clear idea what your core vision and business objective are.

However, you might not have set any profit goal.

Every business wants to make a profit, and setting a profit goal is an excellent way to boost and evaluate your performance.

Here is what you should do:

  1. Stop reading and do some thinking.
  2. Set your monthly profit goal
  3. Choose a time frame for monthly profit achievement
  4. Write down your discovery in this manner:

My business will make $________ monthly by______

How to Calculate your actual profit

To determine your NET profit (your actual revenue), you need to do the following subtractions:

Net Profit = Total Revenue – Costs of Goods Sold (COGS) – Business Expenses

  • Total Revenue = the amount Amazon pays you after its cut
  • COGS = Product costs + Shipping costs for both importing and shipping to Amazon
  • Business Expenses = Advertising + website hosting, etc

Your net profit should be between 21 to 40% of your total revenue.

So if you are making about $100,000 in sales per month. Then your Net Profit would be $21,000 to $40,000.

A Business Timeline Sample

Now, let’s look at how to fasten your success rate and performance. To do so, first, here is a typical business timeline.

How to Succeed Sooner

Now, you have mastered how it is like for Amazon sellers, here is what you can do to secure rapid and better success:

  1. More Inventory: make your first order big. That way, you don’t run out of products to sell quickly. It is called “calculated risk.” It would be best if you always keep an eye on the inventory, so you are aware of when to restock. A day without a product equals a loss in daily sales and likely customers.
  2. Increase your SKUs: this should be done with research. Look for more in-demands products to invest your money on. The more SKUs (stock keeping unit) you have, the more units that work actively for you, and those that make up the profit.
  3. Easy to transport: ensure that your products are lighter and smaller. That way, it can easily be transferred to Amazon by plane.
  4. Widen your marketplace: this means expanding your focus to other regions. You should also do your customer research before leaping to know what they are crazy after.
  5. Limit your option: ensure that you can easily get more products in the country you are situated. This is called “Limiting your options.” This way, you can quickly get goods from your supplier and restock.
  6. Better financial return: go for goods that have a higher profit margin and lower competition. Though they might cost more, their reward is higher.

Additional methods for faster success:

  1. Pay your way to the top: invest more cash into marketing and advertising.
  2. More sales for less profit: at the initial stage you can competitively reduce the price.
  3. Increase conversion: pay the extra for quality and professional videos and images.
  4. Better branding: invest in packaging and branding your products better to set you apart.

How do you invest Financially?

How you invest matters in regards to your business objectives and growth. There are three ways you can invest in your FBA business:

  • Solow & Steady
  • Fast Starter
  • Rapid Ramp Up

Slow & Steady

To categorize your investment as slow and steady, we are talking about having within $700 – $3,500 to pump into your business. What this amount in hand, you will have just a few samples to show potential customers. You will have to go with the minimum inventory plan.

Also, you will have to go with simple packaging plans, basic branding & launching, and have a social media presence.

Fast Starter

To begin a fast investment, you need to have at least $3,500 – $10,000 to pump into your FBA business. With such money in hand, you have more samples to show your customers. You can have enough stock.

Also, you will be able to afford professional branding & launching of product, professional packaging, and a social media plus brand website presence.

Rapid Ramp Up

When you have about $10,000 – $20,000+ in hands ready to pump into your Amazon business, then you are prepared for a fast ramp up investment. As you will guess, this means lots of samples at your disposal, massive products in stock, professional branding & packaging of products.

Also, you will be able to collaborate with pros to boost social media engagement and host a big product launch.

Investment traps to look out for

  • The success of your business does NOT lie solely on the amount you invest. Some of the successful people running FBA business today began with the lowest investment.
  • DON’T be envious of another business owner who has more to invest in their business.
  • FOCUS solely on achieving your personal business goals.

How much can you Invest?

While taking risks can equal rewards, it is advisable to avoid reckless risk-taking. A“Calculated risk” taking approach is best for your business.

With that said, you are not in a race with anybody.

If any, you are in a race with achieving your objectives.

So, don’t go taking risks that are not comfortable for you.

Many Amazon sellers started their FBA with as little as $700.

Now they have succeeded in building and maintaining a successful business. You can do the same.

Now, here is what you should do:

  • Ask yourself: how much am I comfortable to invest in my FBA business?
  • Write down how much you have decided to start with.

How Much Time can you Invest?

The success of your business isn’t tied solely to your monetary investment. You need to invest your time too. At the initial stage of your Amazon business, you might have little to nothing to do. That means, your account will also experience downtime. However, once, you have launched your product and strategy, there will be lots of tasks to attend to.

Here are some areas you can invest your time:

  1. Research about additional products
  2. Create content regarding your product (emails, social media, etc.)
  3. Launch more marketing strategies
  4. Analyze your data (advertising ROI, and conversion rates)
  5. Testing, listing, and improvement of products.

The amount of time investment you are willing to make to your FBA business is categorized into three:

  • Part-time
  • Active
  • all-in

Part-time

If you wish to be a part-time investor for your business, then you have to meet the following criteria to succeed:

  • At least 1 Hour/day average
  • Have a proven, executable plan
  • Take all action steps
  • Follow the community

Active

To be considered an active time investor for your business, you have to meet the following requirements:

  • Put in at least 2-3 hours/day average
  • Have a proven Executable plan
  • Take all action steps
  • Be active in the community

All in

As an All-in time investor, it means you are totally involved with your business and achieve the following:

  • 5+ hours/day average
  • Have a proven executable plan
  • Take all action steps
  • Active in community
  • Going above and beyond

How to remain time committed?

Now, you know what to do about financial and time investment. However, it is essential for you and your business that you remain committed. Right now, you need to sit back and make a time commitment to your business, one that you will keep for at least the next 12 weeks.

Ask yourself:

  1. How much free time do I have every day?
  2. How much of that free time am I ready to give to my FBA business?
  3. Can I pick out specific periods in the day to dedicate to my Amazon business?

Do this now:

  1. Write down the amount of time you are willing to dedicate to your business.
  2. Also include which period in the day, if required
  3. Set your calendar and keep it in a place you can always visibly access it.

Summary

FBA business is an easy and productive way to start up your e-commerce business.

However, you have to put in the work to see results, even if you wish to pay your way up. The topics we have explored so far are what you need to efficiently scale your business for growth.

CHAPTER 3:

The 7-Figure Foundation Principles For Amazon FBA Business

In this article, Amazon sellers are provided the secret towards making in 7-figures in no time.

Amazon is a retail platform that holds lots of untapped potentials to make any trader succeed in their financial goals.

However, as it is with several high potential opportunities, going in blind can cost you time and money. At the end of the day, you may not get the success you are after.

With the three principles to a seven-figure profit on Amazon FBA, which we are going to show you, you will be able to not only make a difference but realize quick and high sales.

Principle #1: You are after a brand, not a product

You need to consider branding if your goal is to be noticed by customers and grow a vast audience of loyal ones. There are lots of similar products out there that you are selling.

Even if there isn’t, investing in professional branding catches the attention of viewers.

By building a brand, you gain higher profit margins.

You get customers who repeat their purchase.

Your business will have lots of fans to market to which comes in handy when you launch new products.

The higher your brand goes, the higher the volume of free marketing and business value you achieve.

The Power of Brand Loyalty

The probability of gaining conversion from new customers is between 5 to 20%. This is why cold leads are not expected always to bring in customers. Warm or hot traffic is where campaigners look for the magic.

However, the probability of gaining sales from your existing customers is between 60-70%. That means more convert and faster scaling of your Amazon FBA business.

To put it simple terms, branding = raving Fans =  Faster business Scaling.

The Power of Scaling

Scaling your business means growing your sales capacity and profit. As a brand, you can grow your income from the same fan base by scaling your products or SKU (stock keeping units). Here is a practical example:

 Simple scaling by adding more products:

  • 1 Product at 10 sales/day of $35 each = $12,600 per month
  • 2 Products = $25,200
  • 5 Products = $63,000
  • 10 Products = $126,000

Simple scaling by cross-promoting:

  • Cross-promoting with 20% rakes = $151,200

Now, this might leave you screaming, but that is the power in building a brand.

Why You Should Start With One Product

Having seen what you can earn by properly scaling your products, you might wonder, can I start with two units? Or three? Or four?

The simple answer to those thoughts is, No.

You don’t want to start with two different products at first because scaling a product is all about efficiency.

You will have a lot to learn as an amazon beginner.

Starting up with just one product gives you the chance to learn and master the ropes. After your first product success story, you can repeat the process on other units.

Hence, it is advisable to begin with one product and build from there.

Principle #2: Choose a market you have an interest in

Your Ideal Brand should build on interest in a market, and the said market should have great potential for success.

Why Market Interest Matters

Think about it. If you are in a classroom and the teacher is at the front educating the lot, but you have no interest in the subject, what happens?

Even if you give it some of your attention, you won’t put in your all, might not get what they are on about, and might end up frustrated.

Going for a market you like and are curious about allows you to understand the needs of the customers there better.

You will be able to notice what people don’t like about existing products to improve on them.  Also, you won’t have any problem testing your products before launching them.

This also means that the goods you will be dishing out to the public will mostly be tested and certified by you.

Now, some companies end up spending lots of cash on finding someone to bring up innovative ideas because they likely don’t have one or need a fresh perspective.

You, on the other hand, won’t have such an issue. By being a customer at heart, and critically reviewing your product before launching, you won’t only have more ideas to make life better for customers, but know what to write about your merchandise to get the ears of your fans.

In a nutshell, all this means that you will have more excitement building your brand, provide higher quality products, be able to do some marketing on your own, and get in the good book of customers, which translate to more loyal customers.

Interest <> Passion

You don’t need to be passionate about your desired market at first. No. Your interest will grow into a passion as long as you see fruits in your efforts.

Hence, you just need to pick a market you have interest in to meet your financial goals. Have it in mind that perfection isn’t a must. The road will most likely be bumpy.

However, all you have to do is follow the system laid down, ensure the quality of your product, and continue to strive ahead.

Build a potential Market List

As you must have noticed, this is not your regular online article. We are going to be doing some practical. Let’s help you build a list of potential markets where you could start sales.

Examples:

  • I love to exercise, so my market could be Sports & Fitness
  • I enjoy tech gadgets, so my market could be Phone & Accessories
  • I love cooking, so my market could be Kitchen & Dining

Market List Exercise

Duration: 10-30 Minutes

Action: Create a list of 10 – 15 potential markets that you are interested in

Suggestions:

  • Look around your home for things that you use regularly
  • What are your hobbies?
  • What do you enjoy doing after work? On the weekends?
  • What have you bought in the past few months (check your Amazon and shopping history!)

Now Go!

Principle #3: Give the market what it needs

You want to make good cash and build your brand. Guess what? Customers want to buy products that are better than what they own.

Now that you have your list of potential markets to explore, you actually need to do the exploration.

The mistake anyone will make is to quickly dive into creating a brand new product without customer and competitor research. The fastest way to succeed is to find a product that is already making good sales and improve on it.

This reality is so because existing market potential = the ability to make easy sales.

So, even if what you have hasn’t entered the market before, if you want to gain attention quickly without spending much, you should focus on the thousands of products already on Amazon and build your brand trust.

There is likely no way you won’t find a product line that meets your interest that you can offer better.

Summary of the 7 Figure Foundation Principles

Many people started their Amazon sales by trial and error. However, with many success story and knowledge gleaned, there is no need for you to go in blindly.

We all started our business to achieve two things:

  1. help lives;
  2. make cash.

With these three principles towards making seven figures on your amazon pursuit, you too can soon have a success story to share.

CHAPTER 4:

Common Amazon Business Setup Questions That Many New Sellers Have

In this article, we explore the few critical questions new sellers on Amazon have and provide answers based on experience.

Amazon is a large trading platform with lots of growth and benefit potential both for the sellers, customers, and the platform itself. It is no surprise that you must have heard of it and want a slice of the cake.

However, like many new sellers, you might also be curious about these same things like: “do I need to start a business first before selling on Amazon?

In this article, we are going to look at three of the most often asked question by new amazon sellers and provide our experience,  the experience of others, and our candid advice.

The Big Disclaimer

Before we go any further, let’s ensure we are on the same page. First, we are not in any way claiming to be lawyers. Hence, we are not providing you with legal or tax advice.

Our answers and advice in this article are simply examples of what we have done and seen others do. However, it does not replace legal advice from your lawyers. This is simply to give you insight. You are free to make the best call at the end of the day.

Question 1: Do You Need a Business to Start Selling on Amazon?

No. that’s the simple answer. Amazon doesn’t require you to become an official business to sell on their platform. Anyone can sell. However, you are given the option to turn your account into a business account. So, whenever, in the future, you feel like becoming a firm, you can switch that on.

Important: Our advice in this regard is that you work towards turning your personal business into an official entity any time from now until somewhere in the future. This is because there are tons of benefits and protection in selling products as a firm on the platform.

Question 2: When is The Right Time to Setup a Business?

An interesting question. The answer is you. You are to decide when it is best for you to turn your business into a firm. Amazon has already issued out a hint by not making it mandatory.

Here are three ways it can play out based on people who have done it before:

  • You set up everything beforehand, including an official business account. Then, when you are satisfied with your checklist, you begin.
  • You don’t sell or do anything until the moment you are ready to start making sales.
  • You start as a private seller to get a feel of how it is done before turning your business into a firm.

The bottom line is that there is no “one size fits all.” We have countless members who have followed either route in turning their selling account into a business account. What you should keep your eyes on is that regardless of the option you decide to take, don’t let it slow you down.

Question 3: What is The Common U.S. Business Structures

Once you are ready to turn your trading into an official business, there are lots of options you can choose from:

  1. C Corp
  2. S Corp
  3. LLC
  4. General Partnership
  5. Sole Proprietor

Any of these can be the desired solution for you, depending on your situation. However, this is one of the crucial stages in legalizing your business that you need the advice of a lawyer.

Source: legalZoom.com

What Have We Seen?

Most of amazon seller who have moved their trade from hobbyist to an official firm went for LLC. This choice is mainly due to the lots of benefits and flexibility that comes with it.

Nevertheless, this is only our observation, and we still recommend you speak with your lawyer regarding this.

Summary

Now you know that you have more flexibility on Amazon than you first thought. You can start buying and selling today before turning your business into an official one. However, at one point, you will still have to set up your business as a firm. It doesn’t have to be today.

When and how to turn your business into a firm is dependent on your individual needs. However, many of amazon seller have chosen to turn their trade into an LLC business for the benefits it provides. Whatever the case may be for you, don’t let it slow you down!

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CHAPTER 5:

Sell on Amazon! Which Marketplace do you choose?

This article explores the various marketplaces on Amazon giving reasons why which is preferable

If you are here, you must have learned that Amazon has several versions according to location. However, out of these marketplaces are the three most popular as regards growth.

There is the US, the UK, and Germany. While the US is the largest marketplace and continues to grow, the other two have maintained significant growth in the past two years.

Now, you might be wondering out of these three, which is the best to go for and why? In this article, we seek to answer the question: which amazon marketplace is the best for me?

The Situation of Where You Live Matters

Yes, where you live matters when it comes to choosing which marketplace will work for you. However, that’s not always the case.

We recommend the US marketplace as a place to start your Amazon business almost for everyone.  It is vast with loads of potential, and It isn’t limited by the convenience factor which we will look into later.

Why the USA?

Being the largest Amazon marketplace, the US Amazon platform gives you access to the most extensive customer base under Amazon. That means you get higher traffic and sales volume just by setting up your firm there.

Everything happens fast on this version of Amazon, which allows you to test your products, marketing strategies, and advance quickly.

USA Consumers Love Amazon

You might be wondering why it is so with the Amazon US marketplace.

The answer is simple. US consumers enjoy and trust online purchasing than stone-on-mortal. To put this in better perspective, let’s say that there is a product occupying #1 both in the US market and that of another country. When checking the purchase margin, you discover that the US marketplace will rake in more sales than its population difference will suggest.

Another good thing that comes out of this is the behavioral pattern of US online consumers. They are more objective, more accustomed to the idea of online purchase, and are always ready to give reviews and seller feedback, which is vital for your business.

The UK and German Marketplaces

Whereas the US market has all we have mentioned, the UK and Germany market is also worth looking into. Over the past two years, they have maintained a significant growth in customers and sales.

However, their competition rate hasn’t improved in the same manner, which means they hold an attractive offer for sellers.

What Have We Seen?

Most of the amazon seller who have moved their trade from hobbyist to an official firm went for LLC. This choice is mainly due to the lots of benefits and flexibility that comes with it.

Nevertheless, this is only our observation, and we still recommend you speak with your lawyer regarding this.

Not for Everybody

Now, you might be considering these other marketplaces, but before you do that, you should ensure that you are from the location. Being from these regions are important because these areas have the “convenience factor” at play for the locals.  When you are situated in those areas, then the growth becomes comparable with that of the US.

Convenience Factor

Here are the convenience factors to consider before setting up in any marketplace:

  • Receiving shipments before they are sent to Amazon
  • Knowing local terminology
  • Accrued local tax
  • Easiness to get reviews
  • Regional keywords and product listing
  • More connection

Our Recommendation

With the convenience factor working only in favor of those situated in those regions, you need to be there to gain your target.

Hence, we recommend that you trade on Germany market or the US if from Germany, and the same for those from the UK.

However, if you are from locations other than these two, then the US is your best bet. Otherwise, creating your account there will be complex and might not bring in the profit you seek.

Wrap-up

Amazon has lots of marketplaces or versions. The most popular being the US, Uk, and Germany. However, out of all these three, the US remains the best bet for all folks while others remain largely affected by the convenience factor.

Nevertheless, depending on your location, this can also be a good thing.

CHAPTER 6:

Amazon Seller Center Overview and Requirements

In this article, we explore the different dashboards that are available on Amazon and how they work.

Amazon is a large platform, and it is easy to get lost as someone who is starting out for the first time. The Amazon Seller Center is the name given to the Amazon Seller Central Dashboard. It is for only those selling on Amazon. Hence, only sellers can have access to this dashboard.

As the name suggests, this online dashboard gives you a central view and access to all aspect of your Amazon business. From this interface, you can explore your listing, advertising, inventory, and lots more.

For those who have explored other online retail store, you are familiar with this. Each marketplace has its unique central dashboard. Today we are going to look at the Amazon Seller Dashboard to familiarize you with what it has installed for you.

Different Account Types

First thing you want to know is that the Amazon SC dashboard is of two different types:

  • Individual: this dashboard is for the starter account, or as termed by some, the hobbyist. As such, it has limited features and charges per item. It is best for those who sell low numbers of goods.
  • Professional: this SC dashboard is for brands, and established companies, people who are trading a large number of goods. As such, the account also gains access to all the incredible features of the Amazon SC dashboard. However, the price is fixed and currently operates on $39.99 monthly.

We recommend that you start your business with the professional. Our reason lies in the many demerits that comes with the individual option like being unable to load your inventory. Also, with the individual option, you face possible risks of your account being reviewed in the nearest future, which will delay your growth for the moments’ such action is in effect.

Hence, for those who intend to go with the individual account type, it is wise to bear this in mind.

Business or Personal details

When creating your seller central (SC) account you can your personal details to start and then change to a business details once you have created it (If you are in the US or want to operate a US Based account). It will save you from having to supply your EIN before you can test the platform. On a later date, when you must have fully registered your business as a US entity, you can then go ahead to change the business information in your SC account.

For those in the Uk and Germany, such luck isn’t available. You are either an individual seller (a hobbyist who isn’t a registered business entity) or a business (sole business trader or enterprise that has been fully registered). On your own, you will not be able to change your business details no matter how you try.

However, if you are in the UK, you can try to contact support and supplying needed information and reason to try to convince the Amazon team to switch your status from their side.

What Is Needed

  • Email Address: it is best you use an email that is only for your SC account
  • Name: Your name or business name
  • Address: Your business address or personal address
  • Deposit Method: the desired payment method to receive payment from Amazon:
    1. Bank account or
    2. 3rd party bank account service
  • Charge Method: Your preferred Credit Card for all advertising and monthly fees

Why Where You Live Matters

Amazon is continuously growing. The things that they will require from you will vary according to where you are situated. As of recent times, they desire that all your information are %100 real. For the same reason, they might request a proof of identity from you. Hence, it is good to provide honest information.

Deposit Method and Credit Card Details

When it comes to the payment and credit method, Amazon still has restrictions in various areas. The option to deposit into your local bank is not universal. There are selected countries that Amazon offers such services to. If your current country isn’t included, your only option to continue the setup is 3rd party payment systems like Payoneer and World First.

As if that isn’t enough, there are countries that the platform prohibits from selling. That means, if you are from such countries and are currently based there, then you cannot sell on Amazon.

Based on allow to create SC accounts, there are three groups of countries, and we are going to find out who they are.

  1. Group one countries: Easy to create account and Amazon pay direct into a local bank account
  2. Group two countries: Amazon allow create account, but don’t pay directly into a local bank account
  3. Group three countries: Amazon do not allow accounts to be create

Easy to create account and Amazon pay direct into a local bank account (Group one countries)

Group one is the category you want your country to be in as regions in this group have it the easiest. The following are what countries in this group are entitled to:

  • Direct payment to a local account
  • You can supply your local information without any concern on your part.
  • Include your local credit card and deposit account
  • You are not asked for any other information or services aside from the basic.

Amazon allow create account, but don’t pay directly into a local bank account (Group two countries)

This group is the second lucky category, but not as the first. If your country is in this group, then the following are what you are entitled to:

  • The ability to open and run an Amazon seller account.
  • Your payment can only be sent through 3rd parties like Payoneer and World First, which we recommend.
  • You can supply all your local information.
  • If you are using your local credit card, you have to ensure that it can conduct international payments.

Amazon do not allow accounts to be create (Group three countries)

People whose countries are within this list cannot open an Amazon Seller account at the moment. If you are included, then there are ways you can get around this. Here are some:

  • Get a Friend: if you have a friend or family member in a country that is permitted, you can ask them to open an Amazon seller account for you with their information. When going through this route ensure you can trust the fellow you are asking to do this for you.
  • Create an LLC: you might have to travel to an allowed country and establish an LLC or company there. The preferable place to do this is the US. You will need to create a bank account and have an address for this to work.
  • Partner Up: another way to go around this is to find someone to partner up with who is from a permitted country. Also, just like in the family option, ensure you can trust your desired partner. Being your partner, they can then go ahead and create a bank account in your name.

Wrap-up

While Amazon is an online land with great resources, there are some drawbacks as we have discoursed. It is wise to approach the process carefully.

First of all, discover what services are available to your country. Then explore the options that best fit your interest and start achieving significant milestones on your road to success on Amazon.

CHAPTER 7:

Payoneer and World First

In this article, we further explore the two most secured and recognized third-party systems in the world and why you need them as an Amazon trader.

Payoneer and WorldFirst are two of the most renowned leading payment systems in the third-party circle. Both allow you to receive and send money to any part of the world. People who can operate on these payment platforms include business people, freelancers, and firms.

As an Amazon seller, a freelancer, or someone living in a financially limited country, Payoneer and WrldFirst are the way to go.

Let’s take a look at what is required of you and when you might need to use these payment systems.

What Do These Payment Systems Have in Common?

Payoneer and WorldFirst have several things in common.

For example, both firms are regulated by the same institutions that check banks. Both payment systems are open to interested users from various parts of the world. To open an account isn’t difficult, and what is required are mostly what you can provide.

If you want to open an account in any of these payment gateways, you will be requested the following:

  • Your real information is needed and will be verified.
  • Your local address and number will be requested.
  • Identity verification will also be requested.

After supplying all of the requested information, your account will be created. Then you can start receiving money from any part of the world or marketing platform.

Account Creation

Before creating your SC account ensure that you already have an account in Payoneer, WorldFirst, or any other recognized third-party payment system.

Ensure you provide enough information both in your payment system and SC.

Doing this drastically reduces the likelihood of any future account review or suspension.

Payoneer Versus World First

Here is a quick overview of the benefits of both systems:

  • Amazon accepts both methods
  • Both provide a US-based bank account number
  • Both allow you to transfer money to your local bank account
  • Payoneer gives you a debit card
  • Payoneer cover more countries than WorldFirst

Payoneer

We will lead you through the payment process. If you are interested in creating a Payoneer account, then to learn more and access the signup page click here. You can also type vatask.com/payoneer in your browser to do the same.

World First

If you want to learn more about World First and gain access to their sign up page, then click hereor insert vatask.com/world-first in your browser to do the same.

Wrap-up

WordFirst and Payoneer are great and secured payment methods to help you reap the benefits of Amazon. We recommend both payment systems for those whose countries are in Amazon group two countries (Amazon allow create account, but don’t pay directly into a local bank account).

However, you are always free to select any other third-party payment gateway that is accepted by Amazon.

CHAPTER 8:

Amazon Seller Central Critical Guidelines

This article discusses the crucial guidelines anyone selling or hoping to sell on Amazon must observe to avoid reviews and suspension.

Amazon is one of the leading retail platforms on the internet today. To ensure the safety of its customers, the firm has begun to pay more attention to sellers. More accounts are falling victims of the suspension and review trend.

Hence, it is vital to ensure that you do it right the first time. Even as an existing seller, there are things you can do to ensure your account doesn’t get caught up in the net.

Today we are going to look at the critical guidelines you need to observe to ensure that you are in the right stand with Amazon.

Before We Begin

The following road maps are critical and should be observed by everyone hoping to open an amazon SC account on the platform. This is regardless of where you live. Observing these laid down guideposts to the letter will allow you to avoid experiencing an account suspension. However, if you are currently dealing with a suspension or review, check this.

Initial Account Creation

When you try creating your Amazon SC account and get a not if that there is an issue creating it, don’t panic. It is easy for you to become nervous and take rapid actions like creating a new account.

DO NOT under any circumstance CREATE A NEW ACCOUNT.

This is not to say that on a later date you can’t create a new Amazon account maybe to launch a new chain of products.

However, when your account is on review or suspension, doing so can complicate issues and make fixing things pretty arduous.

When you are having a suspension or review issue, it is advisable to check out the online community for answers. When there are none, you should ask, and those who are enlightened enough will assist you.

Existing Seller Central Account

As an existing seller, you can also experience the challenge of a suspended account. In such a situation it is ill-advised to open a new one.

Instead, you should seek help. When you try to open your account, and you find an error message, that shouldn’t compel you to open a new one either.

If you happen to discover that your account closed after going against the rules of Amazon, speak with the Amazon SC support team to aid you.

The Exception to The Rule

There are times when a suspension or review can lead to you opening a new account. Be sure to read the error message you get while trying to access your SC account properly. If it informs you that you should open a new account, then go ahead.

However, under this circumstance, you should ENSURE that your error message urges you to do so.

Making Changes

Part of the liberty given to an Amazon user is the ability to change the data in their account. As an Amazon Seller, you can do the same.

However, it is wise not to take such actions for at least a month after your account has been created and approved. Let’s look at the information you can change in your Amazon Seller Central.

Personal to Business Information

Your personalized information is one of the data you can change in your Amazon seller account.

However, some rules govern this process. If you opened your Amazon seller account with personal information and now want to switch to a company, you can in most cases.

When going through the process of switching your account identity from personal to business, we recommend you contact the SC support to express to them what you are about to do, the reason for it, and ask how you can go about it.

You will most likely need to supply your company bank account details, which will become your new deposit method.

Nevertheless, not everyone who runs an Amazon central account can change their information.

If you live and operate from the UK and Germany, you cannot change the name of your Amazon Seller Central account.  You can go ahead and request if you have a serious reason for the change.

However, that doesn’t guarantee any success.

Changing Address

Changing the address information in your SC account is one of the easily achievable information modification on Amazon.

Any Amazon account operator can make it happen. However, there are things you want to do to avoid an Amazon review.

First, ensure that your address changes reflect on your payment method or your bank. If the address belongs to your company account, then make sure that the company’s information has been updated to match the new address.

Here too, we recommend that you inform the Amazon SC support team about the action you want to take to keep things cool.

Changing Payment or Deposit Method

When it comes to changing your payment method, this is a straightforward modification that doesn’t and shouldn’t raise any brows.

However, it is still on the plus side if you choose to notify SC support before making the change. While altering the financial details supplied, ensure that the information you provide is correct to avoid error or losses.

Working with a Partner

When working with a partner on your Amazon account, it is recommended that both of you don’t use the same login details.

Instead, after one of you must have created the account, locate the user permission section, and add a new user. Doing this means that the new user will utilize his or her own email and login details.

Wrap-up

Here you have it, Amazon is a strict platform when it comes to Sellers identity and code of conduct.

Hence, it is wise to play it safe by taking these critical precautional measures.

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CHAPTER 9:

19 Easy steps To Setup Amazon Seller Central Account

For weeks now, we have been discoursing about the benefits of setting up your Sellers account on Amazon and the ups and downs you should know. Today, we are going to walk you through the process of setting one up.

Before You Start

Before we get down to the business of the day, there are a few things you should have checked on your list.

  • I have followed through all the former lessons presented by VATASK regarding setting up an Amazon seller account, especially the discussion on Amazon critical guidelines.
  • I have read the lesson on Payoneer & Worldfirst, and have created my account (for those whose country are under Amazon category two)
  • I have the following information ready:
    1. Name (business or personal)
    2. Address
    3. Credit Card
    4. Phone number and
    5. Deposit Method

Why is Group three countries not mentioned?

Like we have discoursed in our earlier posts on the topic, setting up an Amazon FBA business, peoples whose country of residence is in group three can not create an Amazon seller account at the moment.

If you are one of those, it is wise not to start the process of creating one until you have figured out a way of setting up your account without a hitch.

We have discussed several things you can do in the post: Seller Center Overview and Requirements.

For those who decide to go ahead and create an Amazon seller account without getting their plan straight, you are in for a rough ride.

Which Account Type are We Using for Amazon Seller Central?

To get you acquainted with the process of creating your Amazon Seller account, we are going to make use of a professional account. The process is pretty much the same for both professional and individual account.

If you are opting for an individual account, it is okay.

However, we recommend that you start with a professional account for so many reasons.

For one, if your country has issues switching from individual to professional like those in Germany and UK. Then there are all those benefits that come with owning a professional account like being able to run a promotion and gifting.

For those who are dwelling in the UK or Germany, we further recommend that you get your business officially recognized and registered as a company before creating your account. This is also to avoid the long process of calling and following up on support for a change in status.

Your Display Name

Your Display name as it implies is the name your customers will come to associate with your account and services. Picking the right name is important for you and your brand.

However, Amazon understands there could be some trial and error until you get it right. Hence, your Display Name can be changed at any time.

For the moment, you can choose whatever works.

When picking your display name, if you already have a recognized business, you should go ahead and insert that.

For us, we will be using XCEED Sports Gear as you will see in the images below.

Heads up!

We are going to be creating this account for the Amazon US marketplace. We recommend that before going any further that you head over to our next article on Review and suspension to suit you up with all you will ever need. Then ensure you go through our steps more than once to have a clear idea of what is expected of you.

Now to begin:

Step 1: head over to sellercenter.amazon.com

sellercentral.amazon.com

Step 2: Register Now

Step 3: Pricing

Step 4: As Professional

Step 5: Start selling

Step 6: Create your Amazon account

Step 7: Next, Use your Name or Company Name

Step 8: Next, Text me now

Step 9: Verify

Step 10: Verification successful. Next, Credit card, Bank info.

***Don’t try Payoneer card number here. Use Payoneer USA bank account number.**

Step 11: next, Start tax interview

Step 12: Exit interview, Product info

Step 13: Next, select categories

Step 14: Finish, and enable Two-step verification

Step 15: Finish, and enable Two-step verification, Phone number and also Authenticator App

Step 16: Got it, Turn on Two-step verification.

Step 17: Need some setting

Step 18: Repackaging settings: Repackaging Unsellable Customer returns = Disabled.

Step 19: FBA Product barcode preference: Manufacturer barcode to change

Step 19: FBA Product barcode preference: Manufacturer barcode to change

Wrap-up

At this moment, after going through the process more than once, you should have a vivid idea on how to set up yours. Setting up your business on Amazon is easy if you know the pits and hills to overcome and how to do so without a sweat.

We have presented to you detailed info on how to create your Amazon Seller Central account. We hope it helps you start earning today.

CHAPTER 10:

Amazon Seller Central Review and Suspension Scenarios

This post discusses Amazon review and suspension that occurs during seller account creation and how to get out of it.

Amazon goals to be a 100% secured site that provides the best customer satisfaction. A part of making this happen is ensuring that their sellers are honest and quality providers. Hence, there are rules and algorithms put in place to streamline the actions of traders.

As someone who is venturing into the platform newly as a seller, during your account creation stage, you might be faced with an account review and suspension problem. This has become the norm for over six months now. Hence, we urge you not to panic.

The answer to your problem is usually straightforward. In this article, we are going to look at how to get your account approved.

Proof of Identity

Most of the time, the reason for your suspension stems from identity documentation issues.

Regardless of what the case is, the core principle to help you scale through in no time is to follow their instructions to the letter.

Check the review they have sent to you and comply with what they demand. Provide them the requested documentation.

Type of Documents

When your review states that your identity is the reason behind your seller account suspension, the following documents are often what they will ask from you:

  • Government ID:
    • Passport, Driving License or National ID Card
  • Utility Bill:
    • Bank or Credit Card Statement
    • Water or Power Bill

Utility Bill Requirements

When sending your utility bill to Amazon, it is wise to check your address and other information.

They must match what you already have on your seller central (SC) account. If it doesn’t tally 100%, you can make some changes to your information in the SC account.

Alternatively, if the document is a bank statement, you can ask them to change your address to make sure everything match.

Utility Bill Languages

The language in which the information in your utility is written is equally important. Amazon has only a selected few languages they can accept directly.

These languages include:

  • English
  • Chinese
  • French
  • German
  • Italian
  • Japanese
  • Portugues and Spanish

If your utility bill is written in other languages, you will need to provide a notarized translation of the document. If the bill is a bank statement, then you can request your bank to send the information in English translation.

Misleading Messages

Though the core purpose of sending you an account review might remain the same, the message sent might vary. Some of these emails are easy to grasp; others have misleading links or date in them. One of such messages is a mail informing you to verify your information but has links that lead to the add a product page.

If you experience such, what you should do is get the information required and create a ticket with your SC informing Amazon that you could not upload your document. While doing this, attach the documents to the ticket, and they will take it from there.

Contacting Seller Central Support

Your verification process or account creation might lead to you calling or chatting up Amazon support. While chatting or calling them up has their benefits, we recommend that you go for emailing instead. Using the mailing option ensure that you always have a record of what is discoursed both for later referral and evidence.

If you end up speaking with the support team via chat or call, ask them to send your their recommendation through email for record keeping.

Post in the Community

The community is a good way to get help from other customers who might have gone through a similar experience. It can also help you draw the attention of Amazon to an unfair action. When you encounter an unusual problem, don’t give up.

Message the community about the issue. If it is an account creation headache, tag us @vatasks, and we would gladly do our best to help you sort things out.

Wrap-up

Dealing with a suspension issue can be a challenge without the right source of information.

Sometimes Amazon might review and suspend your account in the near future for other reasons like violating their rules.

In such a situation, obeying their instruction as expressed above is key towards getting off their hook.